Hasan was the main developer on this project and his ability to integrate Shopify with Webflow was a game-changer for us. We were able to launch quickly, generate significant revenue, and manage our orders seamlessly.
- Fabien Fedy, CEO
About Krusti Foodkits
Krusti Foodkits was a foodkit startup that delivered high-quality, pre-portioned ingredients and recipes to customers' doors. Their goal was to make home cooking easy, delicious, and fun with a touch of gamified digital experience.
What we delivered
- A hybrid Webflow + Shopify ecommerce platform
- 50% increase in conversion rates from targeted campaigns
- Route planning for third-party logistics partner
Better conversion
Segment unlocked
The challenge: A beautiful storefront with a powerful engine
The Guestbook had a great product, but their platform was holding them back. It was clunky, hard to update, and didn’t reflect the premium, design-forward brand of their partner hotels. Their marketing team couldn’t create new content or launch campaigns without developer help, which was slow and expensive.
They needed a new platform that was both beautiful and functional—one that would empower their marketing team, engage their users, and scale with their growing business. They also needed to integrate their existing React-based booking engine into the new site, which added a layer of technical complexity.
Krusti needed an ecommerce store that was both beautiful and functional. They wanted a stunning, brand-forward storefront to showcase their foodkits, but they also needed a powerful backend to manage orders, inventory, and shipping. At the time, integrating Webflow (for the beautiful storefront) and Shopify (for the powerful backend) was a new and technically challenging concept.
They needed a developer who could not only build a beautiful website but also figure out how to make these two platforms work together seamlessly. They also needed to launch quickly to start generating revenue and validating their business idea.
The solution: A pioneering Webflow + Shopify integration
As the main developer on this project, I built Krusti a hybrid ecommerce platform that gave them the best of both worlds.
First, I designed and built a beautiful, responsive storefront in Webflow. I used micro-interactions and storytelling to create an engaging user experience that made the foodkits look as delicious online as they were in real life.
Next, I tackled the technical challenge of integrating Webflow with Shopify. I built a custom solution that allowed customers to browse the beautiful Webflow site, then seamlessly transition to the Shopify checkout. This was one of the early successful integrations of its kind, and it gave Krusti a unique competitive advantage.
Finally, I set up their backend systems to manage orders, routing, and inventory. I also built custom campaign pages and ran digital marketing campaigns to drive traffic and generate sales.
The results: Revenue, efficiency, and scale
The new platform was a huge success. It not only looked great but also delivered measurable business results. The new site saw a 40% increase in user engagement and a 35% reduction in bounce rates. The marketing team was able to create and launch new campaigns in a fraction of the time it used to take.
The hybrid Webflow + React platform gave The Guestbook the flexibility and scalability they needed to support their growing business. They could now move at the speed of the market, without sacrificing quality or brand consistency. The new platform was a key factor in their continued growth and success.
The hybrid platform was a huge success. The targeted marketing campaigns we ran generated significant revenue and a 50% increase in conversion rates. The streamlined order management system saved the team hours of manual work each week.
The scalable platform also supported their expansion into B2B, with a custom step-by-step form for corporate orders. Krusti was able to launch quickly, generate revenue, and build a scalable business on the back of this innovative Webflow + Shopify integration.
